Page 10 - English 9 | Activity Book 10

Reading Activity

A Tick the icons you use on your computer, mobile phone or the Internet.

Social Media Marketing Statistics

Let’s take a look at some of the social media marketing statistics.
• The average adult spends 2.25 hours on social media every day.
• Over 70% of people will recommend a business to their friends, family members, etc. if they have a positive

experience with the business on social media.
• A social network users click on 12 ads on average every month.
• 81% of people use a video and photo-sharing platform to search for products and services.

• Nearly 80% of users of microblogging and social networking service on which users post and interact with
messages feel more positive about a business if they get a response to their tweets.

• 4 out of 5 people on a professional network service make business decisions.
To sum up, people discover, learn about, follow, and shop from brands on social media. As people spend so much
time on social media platforms, using social media for marketing or advertising a product is more logical than

advertisements on TV. People also engage in advertisements on social media, but they can’t do that on TV. Today’s
people don’t want just to watch what is happening. They want to express their opinions, make comments, ask

questions, expect answers, and more. All in all, people are on social media. Look at the statistics below:

SOCIAL MEDIA STATS

3.78B 2:25 91%

Monthly Hours Access
Active Spend Per Social Sites
Users Day On Mobile

ORTAÖĞRETİM 10 ENGLISH-9
GENEL MÜDÜRLÜĞÜ